PRIVACY POLICY
Benchmark Education Company LLC and its affiliated companies (collectively, the “Company,” “Benchmark,” “we,” “us,” or “our”) are committed to protecting your privacy. This Privacy Policy explains how we will use, disclose and protect your information. It applies to websites and applications, including benchmarkeducation.com, newmarklearning.com, reycraftbooks.com, and others (collectively, the “Sites”) that are owned and operated by Benchmark Education Company LLC or one of our affiliated companies. By visiting the Sites, you agree to the terms of this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Sites.
The Sites are hosted in the United States. If you are located outside of the United States, the information you provide will be transmitted to us in the United States. The information will be subject to this Privacy Policy and applicable law. By using the Sites, you agree to this.
The Information We May Collect
We may request and store certain types of personally identifying information about you when you use our Sites, depending on how you interact with the Sites. We consider the following to be examples of personally identifying information: your first and last name, email address, home address, phone number, date of birth, social security number, student identification number, credit card and banking information, and other similar information. We do not collect personally identifying information about you unless it is voluntarily provided and needed for the delivery of services you wish to use. It is your choice whether to share personally identifying information with us but please keep in mind that in some instances such information will be required in order to participate in activities within the Sites. Please note that we DO NOT consider anonymized or aggregated information to be personally identifying information.
We may also collect any comments, feedback, posts and other content you provide to us; any communication preferences; purchase and search history; and location-aware services, including the physical location of your device in order to provide you with more relevant content for your location.
Why We Collect Information
We use information that we collect about you or that you provide to us, including any personal information, to present the Sites and their contents to you, to personalize and improve your experience, to provide you notices, to send you information about BEC products or services, and to fulfill any other purpose for which you provide us the information.
Information from Third Parties
For certain services, we work with third parties. These services include technical, payment, and delivery, advertising, data and analytics services. They may supply us with information about you.
Cookies and Other Technology Used to Collect Information
With the use of cookies and other technologies, we may receive and store certain types of information about you whenever you interact with the Sites.
Cookies are small text files that we transfer to your hardware, through your web browser or app, to (a) speed your navigation on the Service, (b) recognize you and your access privileges, (c) track your usage and preferences of the Sites, (d) detect the existence of any cookies previously set by our server, and (e) identify certain information on how and when you accessed the Site such as type of browser, operating system, domain names an IP addresses. The Help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on’s settings or visiting the website of its manufacturer. However, cookies allow you to take full advantage of the Sites (disabling cookies may prevent proper functioning of certain parts of the Sites or services).
We may also use single pixels images, web beacons and other similar technology (collectively “Beacons”) to (a) track your usage of the Site, (b) track response rates to certain activities and promotions within the Site and in marketing campaigns, and (c) identify certain information on how and when you accessed the Site such as type of browser, operating system, domain names an IP addresses.
Sharing of Non-Personally Identifying Information with Third Parties
We may share with third parties (including advertising companies and networks) any anonymized information collected through the Site, including those collected using cookies or other technology. In such instance, we do NOT provide such third parties with any personally identifiable information about you or any other users of the Site.
How We Use Your Information
We never sell or rent your information.
We may use your personal information in the performance of any contract or transaction we enter into with you, to comply with legal obligations, or where we have a legitimate business interest. Legitimate business purposes include but are not limited to one or all of the following: providing direct marketing and assessing the effectiveness of promotions and advertising; modifying, improving or personalizing our services, products and communications; detecting fraud; investigating suspicious activity and otherwise keeping our site safe and secure; and conducting data analytics.
Information Shared With Third Parties
We will not share or disclose your personal information with any unaffiliated third party, except: (1) when the third party is an academic institution, employer, or other entity that has provided you with access to the Sites or any of our products or services; (2) if you participate in a program in which we have partnered with a third-party; (3) if the disclosure is necessary to maintain the security and integrity of the Sites or to protect the users of the Sites, consistent with applicable law; (4) when sharing the information is necessary to improve the Sites, our product, services, technology, content, or similar functions provided that the third party has committed to protecting the privacy of personally identifiable information in a manner consistent with this Privacy Policy; (5) when required by law or regulation, including in response to subpoenas; (6) in the event of a sale of some or all assets or business of Benchmark to a third party; (7) to process any transactions you request (such as providing a credit card processor with your information to process the transaction); (8) to enforce the Terms of Use; and (9) where you have consented to the disclosure.
When you conduct a purchase transaction through the Sites, you are providing transaction information to our third-party suppliers (such as transaction processors and financial institutions) who will use the information solely for processing your requested transaction. There may also be other third-party vendors who supply software applications, web hosting and other technologies and/or services for the Sites that may have access to your personally identifying information but, unless they get express permission from you, they will not use such information for any other purpose other than to provide services in connection with this Sites.
Information Storage
All information is stored in the United States of America, regardless of where you are located. If you do not approve of storage within the United States of America, please do not use the Sites.
We will not keep personal information longer than is necessary for the purpose for which it was collected. Unless information must be retained for legal or archival purposes, personal information will be securely destroyed, put beyond use or erased from our systems when it is no longer required or, where applicable, following a request from you to destroy or erase your personal information.
Do Not Track
The Sites does not respond to your browser’s (or app’s) “do-not-track” signals or comparable signals or mechanisms. Please check our Privacy Statement frequently as this may change in the future.
Links to Third-Party Sites
Links from the Sites can take you to other Company sites, as well as to third-party sites and resources (collectively, “Other Sites”). The information practices of such Other Sites are not covered by this Privacy Statement or any other policies or terms of this Site. Please make sure to review such Other Site’s terms of use and privacy policies prior to interacting with such sites.
Changes to Privacy Policy
Benchmark may amend this Privacy Policy from time to time. When we do, we will notify you by updating the date of this Privacy Policy and posting it on this page of our site.
California Residents
California Residents have additional rights under the California Consumer Privacy Act (“CCPA”). Please click here for Benchmark’s policies about your additional rights.
Security
We strive to maintain reasonable security standards to safeguard your data. The Sites have multiple security measures in place to protect the loss, misuse or alteration of information under our control. These include encryption of data in transit, regular software security updates and industry best practices for network and physical security.
Nonetheless, please be aware that no data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit or otherwise provide to us and you do so at your own risk.
If you create an account, you will be asked to select a password for both yourself and each employee and student to access the Sites. Users are responsible for maintaining the strict confidentiality of account password(s), and for any activity that occurs under your account credentials, whether or not authorized by you. Please notify us of any unauthorized use of your account or any suspected breach of security.
Amendment
We may amend this Privacy Policy from time to time. When we do, we will notify you by updating the date of this Privacy Policy and posting it on this page of our site. We will also notify you of any material changes to this Privacy Policy via email. In some cases, we may request your consent to the changes.
If you have any questions about this Privacy Policy, please contact us:
Benchmark Education Company, LLC
145 Huguenot Street 8th Floor
New Rochelle, NY 10801
Email: techsupport@benchmarkeducation.com
This Privacy Policy is effective as of April 19, 2021